This is an advert for a new film called The Hunger Games. The civil wars is a single by Taylor and is featured in the movie This advert advertises the film whilst advertising the single, it does this in the text by saying "Taylor Swift featuring the civil wars" and by being in the same text as the title "The Hunger Games" and relates the two together. By relating the two it gives Taylor a opportunity to gain more fans who wouldn't normally listen to Taylor but by it being in a new film they like it will make them more interested. The advert also says "Exclusive single" This makes the audience want to buy the single as it is exclusive and they could be one of the first to purchase it, the advert gives the audience a chance to buy the single by adding an iTunes link that will take them straight to buy the single.
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